ASOS Africa Fairtrade Collection Launches

Last week online fashion retailer ASOS launched an eco friendly and ethical section to its website, this week they have launched a new Fairtrade collection called ASOS Africa and inspired by African prints.

The team from ASOS travelled to Africa and worked with artisan producers and local developers to get inpiration and help with the designs of this vibrant collection. The sale of these clothes will help to support trade in Africa and ensure that those involved in the production get a fair deal.

The collection, which includes on trend styles including tailored blazers, jumpsuits and playsuits, features bold and bright prints which are undoubtedly have origins in the African continent.

Amongst our favourite pieces are this very colourful blazer, perfect for those who like to stand out in the crowd and really make a style statement. It is great to see such innovative and original designs in the Fairtrade sector making it so much more enjoyable for those who want to switch to Fairtrade products.